For the past two years, there has been much progress in the tablet publishing space.
The magazine and newspaper reading process has become much more than simply flipping through pages.
Now we can experience moving graphics, scrolling text, detailed photo galleries and seamless videos.
Physically diving deeper into content is the new norm for touchscreen reading.
And it’s not just the creatives that are having all the fun. Tablet publishing business success stories like Popular Science
(97,000 paying digital annual subscriptions), British Journal of Photography (200,000+ tablet app downloads) and Game Informer
(more than a million digital users) are happening more often. However, too many brands are still sitting on the sidelines,
wondering if they need a digital solution. In 2014, for nearly all brands, this is no longer a question—the stats are simply there.